Why Good Reviews Matter
Contractors know first hand that the best kind of marketing is a word-of-mouth endorsement from an existing customer.
Contractors know first hand that the best kind of marketing is a word-of-mouth endorsement from an existing customer.
In the last couple of years, marketing has changed immensely. Home buyers and reno clients now turn to the internet before calling companies or asking for recommendations from friends and family.
Here are some tips on how to make marketing work for you.
Knowing how to deal calmly and effectively with complaints and questions will help reduce conflict, ease communication and reduce the amount of time you spend on admin so you can get back on the jobsite.
Learn how construction marketing & technology can improve productivity & generate leads in the declining labor force.
You may be the most experienced, technical savvy construction professional in the business, but if you don’t have a good sales team, you just won’t be able to close deals in today’s competitive market. With profit margins the way they are and competition increasing, the ability to close sales becomes all the more crucial to the future of your business. Whether you are looking to improve your own selling techniques or employ sales reps that will help to grow your business, these tips may help.
One of the constant responsibilities of the construction industry manager is soliciting new business. Word of mouth can bring in a good amount of business, but you must augment your good reputation with marketing methods that work. Selecting marketing that will give you a good return on investment will help you to reduce your costs.
While home builders are interested in green features, they may be unsure of those that give them the most bang for their energy-saving buck. If you are selling homes with energy-saving features that buyers don’t understand, you are missing a valuable opportunity.